I doubled my freelance graphic design rate and clients actually paid it.
“Hey can you make this PDF smaller than 4MB?"
“I need something done, and I need it in a day or two."
The casual freelance client you picked up a while back is now getting annoying. You’ve now got some better business chops since graduating and working in the field, but still don’t mind a freelance gig here and there. So you gladly take on the extra work but that extra work has now turned into creatively unfulfilling projects with really tight deadlines, like having to downsize a PDF with a deadline of hours from being asked. You’ve had an ongoing working relationship with the client for a while now and have outgrown the short deadlines, small projects, and expectations.
Great freelancers never go MIA on a client. I’ve heard too many stories from clients saying their designer just disappears and never finishes their project. Always keep your clients updated on the progress of the project, and if for some reason you can’t meet the deadline, chat with your client about it. Don’t ignore them and leave them hanging.
It can be quite defeating when you think things are going well with a client, only to never hear from them again. I’ve had clients stop responding after they hear how much the project cost. Some go missing after I’ve sent them the initial designs or even halfway through the project. If this has happened to you, know you are not alone. It’s happened to the best of us. The trick is to keep going. Learn what you could have done differently and make note of red flags. As I learn from my experiences, I have had less problems with clients who stop responding mid-project, and I’m sure you will too.
"I JUST THROW A NUMBER OUT AND HOPE NO ONE WINCES."
You’ve been there (and maybe still are there). A possible freelance, graphic design client asks you what you charge for, say, a website or logo design and you just throw out a number, hoping the client doesn’t cringe, or worse, tell you that you’re crazy for charging so much!